Today I sent the following to two manufacturers of almond milk.
I like one of your products. Because of a misleading, unnecessary label on the package I’m reluctant to buy it.
To be specific, I like your almond milk (specifically the unsweetened and unflavored variety). It’s nutritious, low in calories, supplies lots of calcium which I happen to need from time to time, and tastes just fine.
But you had to stick that “Non GMO” logo on the package.
It isn’t exactly false, it’s just morally wrong. No almonds currently on the market are genetically modified, and no water is GMO. Those are the ingredients of unsweetened almond milk. The label is misleading because it falsely implies that your competitors do use GMO almonds.
It’s also morally wrong because NOT using GMO almonds, if they did exist, would be unethical. GMO crops use less land and less fertilizer and less pesticide to produce the same amount of food. This is not only profitable for the farmer, it means that we can feed everyone using less land, which allows more land to be wild, or used for solar or wind production. By being non-GMO you would be harming everyone.
It may be worth pointing out that there are NO KNOWN UNDESIRABLE EFFECTS from the consumption of GMO foods. In many hundreds of scientific papers, no real evidence of any harms has ever been detected. You’re also falsely implying that GMOs are bad. They simply are not.
So your label boils down to two misleading implied claims, to justify doing something that causes harm to everyone.
I strongly urge you to remove that undesirable label from your products. Until you do … well, as I said I’m reluctant to buy products that advertise that they are unethical.
Pardon the ALL CAPS for emphasis, I was using web contact forms that have no boldface.
So anyone know of a non-non-GMO brand of almond milk. It also has to be non-organic. (“Organic” means “farmed inefficiently for no good reason.”) Thanks.
(Image created by De Cora, licensed under Creative Commons 2.0.)
Letter written to Freedom Foods, reproduced below:
Just thought I’d mention: I ran into your products in a store. Nutritionally they were exactly what I was looking for, except.
Except they contain no genetically-modified organisms. This is exactly saying “These products destroy the environment.” Non-GMO crops offer no nutritional or health advantage, but need more cropland to grow the same amount. By excluding GMO crops you are quite literally helping to destroy the wild and uncultivated lands, while forcing the use of more pesticides and fertilizers.
So I can’t, in good conscience, buy your products.
Please do the right thing and use GMO crops.
Note to other food sellers: this is a policy. I can’t help you destroy the world by promoting pointlessly inefficient agriculture.